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Concurrent Sessions
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CONCURRENT SESSIONS

Conscious Capitalism Social Values and the Impact on the Mobility Industry

Presenters: Dominic Tidey, EuRA; Tad Zurlinden, EuRA

About This Session: Research by the Harvard Business Review has shown that conscious businesses are ten times more profitable than their competitors.  With Gen X and Millennials making different choices about purchasing and selecting ethical businesses, this new philosophy not only makes sense for wider society, but for the mobility industry.

 

Using a case study, participants will gain a clear understanding of how Conscious Capitalism has been applied within a European relocation company and how it is transforming both their operations and marketing and CSR strategies

 

 

  

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