“The success of any national or business model for competitiveness in the future will be placed less on capital and much more on talent …the world is moving from capitalism to talentism”. Klaus Schwab, Founder and Executive Chairman, World Economic Forum.

Help wanted! That’s the lament of businesses around the globe. Shortages of skilled workers stifle economic growth. Access to talent continues to be a top concern for CEOs today.

A key solution is the mobility of talent. How do we get people to where the jobs are? More importantly, in this post pandemic world, the question begs – will people move for employment reasons?

As the challenges of talent management become more complex, successful organizations will be those that can build a global workforce.  While much is known about the intentions and expectations of employers, little research is available that informs decision makers about the expectations of employees in a post-pandemic, rapidly changing world of work.

In 2012 and 2017, the Canadian Employee Relocation Council (CERC) and internationally acclaimed Ipsos Public Affairs collaborated on the development of a global survey to measure attitudes about the willingness of working age people to move for employment purposes. Conducted across 24 countries with 13,000 respondents, results found that just one in four people would move to a new country for employment purposes.

CERC and Ipsos will conduct a global survey early in 2024 to gain further insights into employee attitudes about relocating for employment. The value of this unique insight is more valuable than it has ever been. Understanding the needs of a global workforce in is valuable currency in a global war for talent.

Seeking Support

To carry out this vital research, CERC and Ipsos are seeking financial support from interested parties. Partnering with the project offers exclusive benefits, including input on survey questions, access to raw data tables, leadership recognition, and the opportunity for additional research on survey findings.

Get Involved

To learn more about how they can support this groundbreaking project, interested parties are invited to contact: 

Stephen Cryne, President and CEO of the Canadian Employee Relocation Council, via email at scryne@cerc.ca or telephone at 416-593-9812

Martin Hrobsky, Senior Vice President, Ipsos Public Affairs, via email Martin.Hrobsky@ipsos.com or telephone 416-871-0525

In a world transitioning from capitalism to talentism, this research project will play a pivotal role in shaping the global workforce landscape. Don't miss the opportunity to be part of this influential initiative.

Read the Executive Summary of the 2017 Report: 2017 CERC-IPSOS Employee Mobility Survey